International Roofing Expo 2025

Reid Ribble Returns To Deliver IRE 2025 Keynote Address in San Antonio

The International Roofing Expo (IRE) is the largest roofing and exteriors event in North America, and it’s the must-attend gathering for professionals in the industry. Slated for February 19-21, 2025, at the Henry B. González Convention Center in San Antonio, Texas, this event is designed to help roofing pros sharpen their skills, discover new products, and expand their networks.

Keynote Address with Reid Ribble

A highlight of IRE 2025 is the keynote address, which is included with all registrations. This year, the keynote is sponsored by Malarkey and will feature Reid Ribble, a true icon in the roofing industry. With a career that spans decades, Reid has invaluable insights into the future of roofing and the American Dream.

His talk, The Future of Roofing and the American Dream, will explore the current state of the American Dream—no political spin, just a candid view of what’s happening and why it still matters to so many people.

Reid’s influence in the industry started with his family’s roofing business in Wisconsin. By 1977, he was leading the company as President, a role he held until retiring in 2009. After serving in Congress, Reid returned to the roofing world as the CEO of the National Roofing Contractors Association (NRCA), advocating for the future of the industry until his retirement in 2022. His previous keynote at IRE was a highlight, and his talk this year is sure to be just as impactful.

Extensive Exhibition Hall

With over 600 suppliers and vendors, the IRE expo is massive, offering an impressive selection of products and services. From metal roof panels and shingles to single-ply roofing, coatings, solar solutions, and everything in between, attendees will have the chance to see the latest innovations firsthand. Some of the key exhibitors include AceClamp, ZIP System sheathing by Huber Engineered Woods, and many more.

Since you’re into metal roofing, don’t miss the Metal Marketplace pavilion, where you’ll find top companies like United Steel Supply, Triangle Fastener Corporation, Englert, and Progressive Metals showcasing their products.

Besides the exhibitor booths, there will be live product demonstrations and seminars right on the show floor. These seminars offer an in-depth look at the latest products and solutions, giving you valuable insights from the people who know them best.

Educational Sessions

IRE 2025 offers more than 45 educational sessions led by experts who will cover a variety of important topics, from emerging trends and best practices to business growth strategies. The conference program is designed specifically for the roofing industry and includes sessions across several tracks: General Business, Leadership, Legal/HR, Money Matters, Sales/Service, Sustainable Building, Technical, Exteriors, and Workplace Safety. These sessions are tailored to help you stay ahead in today’s competitive roofing market.

Innovative Product Showcase and Awards

The Innovative Product Showcase and Awards Program (IPSA) highlights the cutting-edge materials, tools, and services that are pushing the boundaries of the roofing industry. Attendees will have the opportunity to submit products for recognition, with awards being determined by a panel of industry professionals and experts.

Networking Opportunities and Special Events

Networking is a huge part of IRE 2025, and there will be plenty of opportunities to connect with industry leaders, peers, and mentors. There are several exciting events planned, including the Welcome Party, SRS Tailgate, and the 16th Annual Community Service Day. The Community Service Day, held on February 18 in partnership with Rebuilding Together, will bring roofing professionals together to make critical home repairs for local families in need. You can volunteer, donate, or simply spread the word to support this great cause.

Focus on Community and Hands-on Education

One of the core goals of IRE is to emphasize community engagement and hands-on learning. There will be plenty of opportunities for attendees to improve their skills and grow their businesses through practical, on-the-ground education. The show floor will feature areas dedicated to education, with small-group sessions designed to help you expand your technical expertise and apply real-world solutions to your business challenges.

Sessions will cover a wide range of topics, including digital marketing, employee training, customer service, sales techniques, and more. Best of all, these educational sessions are included with your registration at no extra cost. Just note that seating is limited and available on a first-come, first-served basis.

Though the event is geared toward trade professionals, students studying in construction-related fields are also welcome to attend.

Commitment to Diversity and Inclusion

IRE 2025 is deeply committed to fostering a diverse and inclusive environment. One exciting new initiative for 2025 is the launch of the Hispanic Contractor Clinic. This initiative will feature bilingual conference sessions, Spanish-translated content, and collaborations with leading organizations and individuals to support the Hispanic community’s contributions to the roofing industry.

Why Attend IRE 2025?

Attending IRE 2025 is a fantastic opportunity for roofing professionals to gain valuable insights, discover cutting-edge products, and build relationships that will help advance their careers and businesses. Show hours will be:

• Wednesday, February 19: 11 a.m.–5 p.m.

• Thursday, February 20: 11 a.m.–5 p.m.

• Friday, February 21: 11 a.m.–3 p.m.

Mark your calendars now. And if you can’t make it this year, don’t worry—the next IRE will take place January 20-22, 2026, at the Las Vegas Convention Center.

IRE 2025 is set to be a game-changer for anyone in the roofing industry, and it’s an event you definitely won’t want to miss. MR